Published Articles

Please contact us for a copy of an article or permission to reprint an article. Thank you for your interest.

Acquiring New Customers: The Promise of Value, Landsculptor, November, 2009

Reducing Employment Risks, Landsculptor, October, 2009

Creating Healthy, Profitable, and Sustainable Businesses, PLANET News, October, 2009 and Landsculptor, September, 2009

Delivering the Bid (part 5 of 6-part series), Snow Business, September-October, 2009

Snow & Ice Estimating & Bidding, Landsculptor, August, 2009

Deciding Whether or Not to Bid (part 4 of 6-part series), Snow Business, July-August, 2009

Market Positioning, Landsculptor, July, 2009

Uncovering a Prospect’s Needs (part 3 of a 6-part series), Snow Business, May-June, 2009

Why Should I Care?, Landsculptor, June, 2009

Focus on Customer Satisfaction, Landsculptor, May, 2009

Why Don’t You Have a Plan?, Landsculptor, April 2009

Are you Ready?, Landsculptor, March 2009

Qualifying the Opportunity (part 2 of a 6-part series), Snow  Business, Mar-Apr 2009

Making Money in the Off-Season, Snow  Business, Mar-Apr 2009

Secrets of a Business Owner Landsculptor, February 2009

Qualifying the Prospect (part 1 of a 6-part series),  Snow  Business, Jan-Feb 2009

Segmentation and Targeting Landsculptor, January 2009

Customer Appreciation During the Holiday Season Landsculptor, December 2008

Fuel Savings Strategies PLANET News, November 2008

Building Your Team Snow  Business, November 2008

Expanding Relationships Landsculptor, November 2008

Developing a Contract Management Process Landsculptor, October 2008

Leading Your Snow Business Toward Growth & Prosperity Snow Business, September 2008

Would You Buy From Your Company? Landsculptor, September 2008

What’s the Plan? Driving Performance with Strategic Planning Landscape Management, August 2008 

Secrets of Survival: Managing Your Snow Business During an Economic Slowdown Snow Business, August 2008

Essential Elements of Healthy Leadership Landsculptor, August 2008

Secrets of Organizational Health Landsculptor, July 2008

Professional Develpment: A Managerial Dilemma? Landsculptor, June 2008

Snow Business Marketing: Getting the Most from Your Marketing Investments Landscape Trades, May 2008

Is Marketing an Expense or Investment? Landsculptor, May 2008

Site Management in the Off-Season Snow Business, May 2008

Surviving an Economic Slowdown: Focusing on the Core Landsculptor, April 2008

What is Strategic Planning and Why Should I Care? Landsculptor, March 2008

Reinvesting in your Business Snow Business, February 2008

Trade Show Preparation for Managers Landsculptor, February 2008

Facing the Customer Landsculptor, January 2008

Market-Based Metrics: Measuring Marketing Success (Snow Business, December 2007)

Brand Management: The Art of Being Different (Landsculptor, December 2007)

Time Management Strategies for Business Owners and Other Busy People (Snow Business, November 2007)

The Economics of Pricing- Part IV (Landsculptor, November 2007)

Snow Management Survival in a Challenging Environment (Landsculptor, October 2007)

Marketing Yourself as a “Green” Snow Management Service Provider (Snow Business, September 2007)

The Economics of Pricing- Part III (Landsculptor, September 2007)

The Economics of Pricing- Part II (Landsculptor, August 2007)

The Economics of Pricing- Part I (Landsculptor, July 2007)

Time Management in a Fast-Paced Environment (Landsculptor, June 2007)

Understanding Productivity in a Transformational Process (Landsculptor, May 2007)

Agency Costs: Implications for Owners and Manager (Landsculptor, April 2007)

Managing Perceptions (Landsculptor, March 2007)

Managing Risk: Assessment and Strategy (Landsculptor, February 2007)

Analyzing Sales Results for Snow Removal Contractors (Landsculptor, January 2007)

Training & Development: Maximizing HR Investments (Landsculptor, December 2006)

Strategic Management: Vertical, Horizontal, and Virtual Integration (Landsculptor, November 2006)

Leadership: Guiding the Ship Through Rough Waters (Landsculptor, October, 2006)

The Role of the Marketing Manager (The Michigan Landscape, October 2006)

Value Creation: Providing Solutions to Customer Problems (Landsculptor, September 2006)

Business Profits: The Good, the Bad, and the Ugly (The Michigan Landscape, September 2006)

Managerial Awareness: How to Stay in the Know (Landsculptor, August 2006)

Organizational Behavior: Creating and Managing Successful Teams (The Michigan Landscape, August 2006)

Management Basics: Effective Delegation (Landsculptor, July 2006)

Understanding the Marketing Mix: Creating a Recipe for Success (The Michigan Landscape, July 2006)

Gravitational Tendencies: Strengthening your Role as a Leader (Landsculptor, June 2006)

Managing Human Resources from a Strategic Perspective (Landsculptor, May 2006)

Organizational Skills: Surviving the Managerial Time Crunch (The Michigan Landscape, May 2006)

Managing Customer Exit (Landsculptor, April 2006)

Managing Customer Relationships: Retaining the Right Customers for Life (The Michigan Landscape, April 2006)

Workplace Discrimination: Surviving the Minefield (Landsculptor, March 2006)

Organizational Health: Creating the Right Formula for Success (Landsculptor, February 2006)

Compensation, Motivation, and Results: The Winning Formula (Landsculptor, January 2006)

Integrative Marketing Management: Unlocking the Secrets of Business Growth (Landsculptor, December 2005)

Business Ethics: Understanding Managerial Dilemmas (Landsculptor, November 2005)

Strategic Leadership: How to Evaluate Leadership Effectiveness (Landsculptor, October 2005)

Organizational Structures: How to Optimize the Structure of your Business (Landsculptor, September 2005)

The Organizational Life Cycle: How to Anticipate the Future of your Business (Landsculptor, August 2005)